About Us
WELCOME TO APATCHY LONDON
Great British designers and makers of handcrafted leather bags and accessories
Apatchy London was founded in 2009 by Sam Tolhurst and Georgie Stacey and remains a privately owned business today. The company has firmly established itself as one of the UK’s leading independent leather handbag and accessory brands.
The brand is renowned for its meticulous attention to detail from the stitching of fine leather to the carefully chosen hardware. Each element is thoughtfully considered to create a harmonious blend of elegance, functionality, and a distinct design aesthetic.
This growing success has launched this fashion forward brand into Next Plc, Fenwick and online and in-store with John Lewis. 2026 is an exciting time for Apatchy London so please stay in touch and don't hesitate to contact the team who will be delighted to help with any enquiries.
For any further information, please contact the head office on +44 (0)207 101 6741 or email info@apatchy.co.uk
Follow Apatchy on Facebook and Instagram @apatchylondon to see their latest news and product launches.
Georgie Stacey & Sam Tolhurst, Co-Founders, Apatchy London
About Us
Where is Apatchy London based?
Apatchy London is a British brand founded in 2009 by Sam Tolhurst and Georgie Stacey, and it remains privately owned today. Proud of its British roots, the brand designs all collections in the UK and has grown into one of the country’s leading independent leather accessory brands.
Is Apatchy London's leather responsibly sourced?
All leather used by Apatchy London comes from tanneries certified by the Leather Working Group, the leading international organisation auditing environmental standards within the leather industry. This includes responsible water usage and the treatment of tanning waste, ensuring each piece meets independently verified standards.
Where are Apatchy London products designed?
Every Apatchy London collection is designed in London by the brand’s founders. The accessories are created to suit everyday life, combining practicality, quality craftsmanship and timeless style to ensure they can be enjoyed for years to come.
What makes Apatchy London designs distinctive?
Every Apatchy London piece is thoughtfully designed with meticulous attention to detail. From fine leather stitching to carefully selected hardware, the brand is recognised for combining elegance with functionality, creating accessories that feel both practical and elevated.
How do I care for my Apatchy London bag?
With proper care, an Apatchy London bag can last for many years. It is recommended to keep the bag away from water, oils and perfumes, and to store it in its dust bag away from direct heat and sunlight. Natural variations in the leather or suede are not considered faults, but rather part of the material’s unique character.
